Rolls-Royce Motor Cars proudly presents 2011 Rolls-Royce 102EX, a car that represents one of the most significant initiatives taken by the company in recent years. It is the world’s first battery electric vehicle for the ultra-luxury segment and continues a tradition of experimental cars running through the model generations.Rolls-Royce produces cars that represent the pinnacle in luxurious motoring for the world’s most discerning customers. However, the company also recognises the need to look to the future and to plan for long-term sustainable growth. An investigation into alternative drive-train options is an important step in that process.
With Rolls-Royce 102EX, also to be known as the Phantom Experimental Electric (EE), it is the company’s intention to carefully test the opinions and reactions to alternative drive-train options of a range of stakeholders including owners, enthusiasts, members of the public and the media.Throughout 2011 Phantom EE will serve as a working test bed, giving owners, VIPs, the media and enthusiasts the opportunity to experience an established alternative drive-train technology and to feed back their experiences, thoughts and concerns directly.
by velocityshow.ne
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